Your Brand's Cheer Squad

Your Brand’s Cheer Squad is my bite-sized audio series that helps you spot—and spark—the people who quietly, powerfully carry your work into the world. Using the 12 classic archetypes as a lens, you’ll learn to recognize who’s already cheering for you, what lights them up, and how to invite them into deeper, authentic participation—so your story doesn’t just sit on a page, it moves. For just $28, you’ll get clear, practical prompts to turn casual admirers into a living chorus for your brand, the kind of momentum that feels natural, human, and unmistakably you.